The Co-founder and CEO of Aurally, a groundbreaking music streaming platform, Meshack Ishaya has called on Nigerian youths to break free from traditional constraints that hinder their ambitions and aspirations.
Speaking at ‘The Incredible Music Festival’ event organized by MI Jude Abaga at Crest Hotel in Jos, Plateau state, Ishaya emphasized that Aurally is the leading NFT marketplace for creatives, aiming to empower young people to showcase their talents to the world and focus on developing their potential rather than being held back.
Accordiing to him, Aurally, based on Web3 Algorand blockchain technology, aims to empower artists to regain control over their work and directly engage with their fans in a fair and transparent environment.
He explained that the platform provides creatives with essential tools such as real-time rewards, smart contract royalties, and enhanced discoverability, while offering fans access to a diverse selection of music from both emerging and established artists
Ishaya highlighted the platform’s commitment to promoting equity and justice for creatives, aiming to inspire individuals to pursue their dreams and demonstrate that success is achievable through creative expression.
“We are now launching the music aspect and onboarding another type of creatives from visual artists to video artists and a lot more coming down in the second quarter of this year. This is the first time we are bringing out the product and unveiling it live at the IMF Festival.”
Ishaya further pointed out that Beyond being a music streaming service, Aurally sees itself as a pioneer of the Web3 revolution, integrating NFTs and cutting-edge technologies to enhance the music experience for all users.
Artists can seize control of their creative journey through the platform, managing ownership, distribution, monetization, and engagement.
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